Hi, I'm Rachael.

I’m Rachael, the brand strategist and web designer behind brandher.edit.

I’ve spent years working with ambitious women who are ready to get confident, visible, and paid what they’re truly worth. Not by shouting louder or copying trends, but by building brands that actually reflect who they are now. Not the woman they were ten years ago.

I don’t just make things look good. I design brands and websites that feel intentional, aligned, and intuitive. The kind that make showing up easier because everything finally fits.

What I love most is helping women find clarity and confidence in how they present themselves and their work. In fact, I’ve just written a best-selling book all about confidence, visibility, and owning your worth. This work runs through everything I do.

I take your ideas, your story, and your brilliance, and turn them into a polished, elevated brand and website that still feels like you. Think elevated design, strategic thinking, and personality woven all the way through.

So if you’re ready for a brand that looks as good as the work you do, I might just be your new design bestie.